Hi,
below the simple file with the volumes (in liter) of differents brands.
Regards,
Guy
Search found 2 matches
- Sun Dec 08, 2013 12:34 pm
- Forum: Econometric Discussions
- Topic: Brand volume source: expansion or competitive gains
- Replies: 2
- Views: 2183
- Fri Nov 29, 2013 1:35 am
- Forum: Econometric Discussions
- Topic: Brand volume source: expansion or competitive gains
- Replies: 2
- Views: 2183
Brand volume source: expansion or competitive gains
Hi, I am looking for a rather straightforward model to assess to split the sales evolution of a brand into the part they capture from market expansion, and the part they capture from competitive gains. Straightforward is important as is t denstined to be used by non-econometric experts (students) Le...
